Dec 14, 2016
Author, professional speaker, and food and nutrition entrepreneur Jeff Scot Phillips is our interview guest featured today in Episode 1194 of “The Livin’ La Vida Low-Carb Show.”
Most of us in the low-carb, Paleo, ketogenic, and real food communities are already abundantly aware that the food industry plays games with consumers in their marketing and manipulation of the nutritional information regarding their products. Don't you wish somebody would call out these tactics and share with the rest of the world exactly what they are doing? Well, that's exactly what a food industry insider named Jeff Scot Philips from BigFatFoodFraud.com has done in his revealing new book on this subject entitled Big Fat Food Fraud: Confessions of a Health-Food Hustler. Jeff is a nutritionist and professional speaker who has worked in the food industry since his early twenties starting out in the healthy food delivery business as well as a food manufacturing business private labeling meals for other companies. He's seen it all interacting directly with the seedy underbelly of the food industry over the years and is here today to share some insightful wisdom about how they get away with it all.
Listen in as Jeff and Jimmy discuss the concept of "edutising" where food companies disguise their marketing as education and why you should never believe it, why so many of the trends (like gluten-free) are just a scam to sell you the same products at a higher price, the manipulation of the nutritional labels and ingredients to blind consumers from what's in the product, how the USDA and FDA makes it easy on food companies to get away with fooling people, how Google and something called Infusionsoft is utilized by food companies to point people to eat what they want you to eat, why the new 2018 food labels coming from the FDA will be much worse than they are now, and so much more! This is one interview guest you DEFINITELY don't want to miss hearing from. You'll be shocked by what you learn today.
LINKS MENTIONED IN EPISODE 1194
- SUPPORT OUR SPONSOR: Try quality low-carb meats from ButcherBox (use coupon code LLVLC at checkout for $10 your first box)
- SUPPORT OUR SPONSOR: Get truly Ketogenic wine delivered to you from Dry Farm Wines
- SUPPORT OUR SPONSOR: Get the new lemon-lime flavored Jigsaw Electrolyte Supreme supplement (Get $10 off your order with coupon code "LLVLC")
- Start tracking your health markers for FREE at HeadsUpHealth.com
- Jeff Scot Philips on Facebook
- Big Fat Food Fraud: Confessions of a Health-Food Hustler