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The Livin' La Vida Low-Carb Show With Jimmy Moore

Aug 26, 2010

Hello and welcome back to another fantastic episode of the Livin’ La Vida Low-Carb Show with Jimmy Moore!

In today’s episode, Jimmy talks at length with Steve Liberati, owner ofSteve’s Originals. These are the fine folks who make the outstandingPaleoKits you hear often mentioned on this podcast. What we’ve NOT talked about before is that Steve’s Originals is actually a fundraising tool for Steve’s real passion in life–helping inner-city kids learn about healthy nutrition, fitness, and life skills.

Steve’s Club is a charity he created to help at-risk kids in a wide variety of ways, including nutrition and fitness counseling,scholarships, and providing teens with their first jobs. Many of the employees of Steve’s Original are club members making a living wage and getting that first reference on their way to a fabulous career. Steve is taking the template for these groups national by attempting to spread this concept to a number of new cities thanks to money raised through the sale of PaleoKits (which was birthed out of a need for a quality snack food for the kids he works with during school).

Listen in for the details about Steve’s Club and the philosophy it teaches today’s urban youth about nutrition, fitness and work ethic, why Steve’s Original products are the perfect vehicle for this and more about the low-carb friendly PaleoKits, too. Don’t miss this story of a heart-of-gold entrepreneur who does well by doing good–the low-carb way!

Kids doing warm-ups at Steve's Club

- Visit our sponsor: Steve’s Original, makers of PaleoKits
Steve Liberati bio
Steve’s Original blog
Order Steve’s Original products like PaleoKits and Paleo Krunch
Steve’s Club

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